A major reason why negotiations fail is that the negotiators fail to consider their counterpart's needs.

Name: A major reason why negotiations fail is that the negotiators fail to consider their counterpart's needs.
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Quizplus · Accepted Answer

Negotiations often fail because negotiators focus solely on their own needs and interests, neglecting to consider and understand the needs, interests, and constraints of their counterparts, which is crucial for finding mutually beneficial solutions.

A Major Reason Why Negotiations Fail Is That the Negotiators