Psychological Reactance Theory explains why the “Just Say No”
to drugs campaign didn’t work very well.

Question

Quizplus · Accepted Answer

Psychological Reactance Theory suggests that when people feel their freedom to choose is restricted, they may rebel against the restriction. The "Just Say No" campaign, by directly telling people not to use drugs, may have inadvertently triggered a reactance, leading some individuals to do the opposite of what was advised.

Psychological Reactance Theory Explains Why the “Just Say No”