A__________is a customer benefit package (CBP) feature that departs from the standard CBP and is normally location specific or firm specific.
A) bottleneck
B) peripheral product
C) core product
D) variant

Question

Quizplus · Accepted Answer

A variant is a customer benefit package feature that departs from the standard CBP and is normally location specific or firm-specific. A bottleneck is a point of congestion or slowdown in a process, not related to CBP features. A peripheral product is a product that complements or supplements the core product, not specifically related to CBP features. A core product is the main product or service offered by the firm, not specifically related to CBP features.

A__________is a Customer Benefit Package (CBP) Feature That Departs from the Standard