____ products refer to those that customers view as being able to fill the same need or want as another product.
A) copycat
B) me-too
C) substitute
D) co-branded

Name: ____ products refer to those that customers view as being able to fill the same need or want as another product. A) copycat B) me-too C) substitute D) co-branded
Brand: Quizplus
Rating: 4.9 (44 reviews)

Question

Quizplus · Accepted Answer

Substitute products are those that consumers perceive as alternatives to fulfill the same need or want as another product.

____ Products Refer to Those That Customers View as Being