The De Beers Diamond company advertises heavily to promote the sale of all diamonds, not just its own. This is evidence that it has a monopoly position to some degree.

Question

Quizplus · Accepted Answer

De Beers historically controlled a significant portion of the diamond market, and by promoting the sale of diamonds in general, they indirectly benefit from increased demand for diamonds, regardless of the source, due to their dominant market position. This strategy is consistent with behavior of a company holding monopoly power or a significant market share, as it benefits broadly from overall market growth.

The De Beers Diamond Company Advertises Heavily to Promote the Sale