The relative percentage of unit sales among the various products made by a firm is the:
A)sales volume.
B)sales margin.
C)sales mix.
D)sales ratio.

Question

Quizplus · Accepted Answer

Sales mix refers to the relative percentage of unit sales among the various products made by a firm. It is important for businesses to understand their sales mix in order to make strategic decisions about product lines, pricing, and resource allocation. Sales volume refers to the total number of units sold, sales margin refers to the difference between the selling price and the cost of goods sold, and sales ratio refers to the proportion of sales revenue to total assets.

The Relative Percentage of Unit Sales Among the Various Products