Field Studies Researchers use unobtrusive measures to control
A)demand characteristics.
B)reactivity.
C)response set.
D)response style.

Question

Quizplus · Accepted Answer

Unobtrusive measures are used to control reactivity, which refers to the tendency of participants to react or behave differently due to being studied or observed. Using unobtrusive measures helps to minimize the influence of the presence of the researcher or the research setting on the behavior of the participants, leading to more accurate and reliable data. Demand characteristics, response set, and response style are all factors that can affect the behavior of participants and are not specifically controlled by unobtrusive measures.

Field Studies Researchers Use Unobtrusive Measures to Control