All of the following are correct statements about the target price EXCEPT it
A)is the price the company believes would place it in the optimal position for its target audience.
B)is used to determine a product's target cost.
C)is determined after the company has identified its market and does market research.
D)is determined after the company sets its desired profit amount.

Question

Quizplus · Accepted Answer

The target price is typically determined before setting the desired profit amount, as it is used to calculate the target cost by subtracting the desired profit from the target price.

All of the Following Are Correct Statements About the Target