Which of McGraw-Hill's intangible assets gives it the legal right to prevent you from borrowing a textbook from a friend and photocopying all of it?
A)Patent
B)Trademark
C)Franchise agreement
D)Copyright

Question

Quizplus · Accepted Answer

The legal right to prevent others from copying a textbook comes from copyright law, which grants exclusive rights to the owner of an original work, like a textbook. A copyright is an intangible asset that protects original works of authorship, including literary, musical, and artistic works.

Which of McGraw-Hill's Intangible Assets Gives It the Legal Right