Exhibit 15-2
A regression model between sales (Y in $1,000) , unit price (X₁ in dollars) and television advertisement (X₂ in dollars) resulted in the following function: For this model SSR = 3500, SSE = 1500, and the sample size is 18.
-Refer to Exhibit 15-2. The coefficient of X₂ indicates that if television advertising is increased by $1 (holding the unit price constant) , sales are expected to

Question

Exhibit 15-2
A regression model between sales (Y in $1,000) , unit price (X₁ in dollars) and television advertisement (X₂ in dollars) resulted in the following function:

Exhibit 15-2 A regression model between sales (Y in $1,000) , unit price (X<sub>1</sub> in dollars) and television advertisement (X<sub>2</sub> in dollars) resulted in the following function: For this model SSR = 3500, SSE = 1500, and the sample size is 18. -Refer to Exhibit 15-2. The coefficient of X<sub>2</sub> indicates that if television advertising is increased by $1 (holding the unit price constant) , sales are expected to A) increase by $5 B) increase by $12,000 C) increase by $5,000 D) decrease by $2,000

For this model SSR = 3500, SSE = 1500, and the sample size is 18.
-Refer to Exhibit 15-2. The coefficient of X₂ indicates that if television advertising is increased by $1 (holding the unit price constant) , sales are expected to

Quizplus · Accepted Answer

The coefficient of X₂ represents the change in sales for each $1 increase in television advertising, which is $5,000.

Exhibit 15-2 A Regression Model Between Sales (Y in $1,000), Unit Price