Which of the following would apply when a contingency approach to message selection is being employed?
A)Establish the job message based on labour market conditions,vacancy characteristics,and applicant characteristics.
B)Develop a standard "most effective" message and apply it in all cases for maximum effect.
C)Use the characteristics of the labour market as the sole guide in message development.
D)Use targeting as the principal method of message development.

Question

Quizplus · Accepted Answer

A contingency approach to message selection involves tailoring the message to the specific situation or context. In the case of job messages, this would involve considering factors such as labour market conditions (e.g. level of competition for jobs), vacancy characteristics (e.g. job requirements), and applicant characteristics (e.g. skills and experience). This approach allows for greater flexibility and responsiveness to the unique needs and circumstances of each job recruitment situation. Option B is incorrect because a standard "most effective" message may not be applicable to all recruitment situations. Option C is incorrect because relying solely on labour market characteristics may not take into account other important factors. Option D is also incorrect because targeting may not be the only method used in message development.

Which of the Following Would Apply When a Contingency Approach