TABLE 7-5
The manager of the customer service division of a major consumer electronics company is interested in determining whether the customers who have purchased a videocassette recorder made by the company over the past 12 months are satisfied with their products.
-Referring to Table 7-5, which of the following questions in the survey will not likely induce a measurement error?
A) How many times have you failed to set the time on the videocassette recorder?
B) How many times have you brought the videocassette recorder back for service?
C) How many times have you illegally copied copyrighted sporting events?
D) What is your exact annual income?

Question

Quizplus · Accepted Answer

This question is straightforward and factual, asking for a count of service visits, which is less likely to induce a measurement error compared to questions that may be sensitive or difficult to recall accurately.

TABLE 7-5 The Manager of the Customer Service Division of a Major