Initial contact should be made through an intermediary as high up in the organization for which of the following firms
A) Companies with annual revenue of less than $25 million
B) Medium sized companies between $25 and $100 million in annual revenue
C) Large, publicly traded firms
D) Small, privately owned firms
E) Small, privately owned competitors

Question

Quizplus · Accepted Answer

Large, publicly traded firms typically have a complex and hierarchical organizational structure. Thus, an intermediary who is high up in the organization would be necessary to ensure proper communication and access to decision-makers.

Initial Contact Should Be Made Through an Intermediary as High