'Servitization' is:
A)A training course for sales staff
B)A term used to describe shifting from a business model in manufacturing focused on creating and delivering products to one which stresses customer value through wrapping services around core products
C)A phrase used to describe Amazon's business strategy
D)A software feature in new cars

Question

Quizplus · Accepted Answer

Servitization is the term used to describe shifting from a business model in manufacturing focused on creating and delivering products to one which stresses customer value through wrapping services around core products.

'Servitization' Is