Ivy Lee, one of the founders of public relations and often dubbed "Poison Ivy," believed that deception was better than honesty in public relations.

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Ivy Lee was actually known for promoting honesty and transparency in public relations, including the concept of issuing a "declaration of principles" to ensure ethical communication with the public. The nickname "Poison Ivy" was given to him by critics who opposed his work as a PR practitioner.

Ivy Lee, One of the Founders of Public Relations and Often