A robust business portfolio should include a broad range of products or SBUs.

Question

Quizplus · Accepted Answer

A robust business portfolio should have a diverse range of products or Strategic Business Units (SBUs) to minimize the risk of relying on a single product or market. This enables the business to be prepared for changes in customer preferences, market trends, technology, and competition. Having a broad portfolio helps to spread out the risk and potential returns across multiple products or SBUs.

A Robust Business Portfolio Should Include a Broad Range of Products