The ________ of the product mix refers to how closely related the various product lines are in end use, production requirements, distribution channels, or some other way.
A) consistency
B) depth
C) width
D) length
E) composition

Question

Quizplus · Accepted Answer

Consistency of the product mix refers to how closely related the various product lines are in terms of their use or production. This factor is important in determining the efficiency and effectiveness of the production process, distribution channels and other important business activities. A high level of consistency within the product mix can lead to cost savings, improved customer satisfaction, and increased sales.

The ________ of the Product Mix Refers to How Closely