Consumers who feel that it's not worth the effort to consider any brands competing with their favorite brands are _ .
A)evaluating buying plans
B)brand indifferent
C)examining core competencies
D)searching for synergistic criteria
E)brand loyal

Question

Quizplus · Accepted Answer

Consumers who are brand loyal have a strong preference for their favorite brands and do not consider other competing brands.

Consumers Who Feel That It's Not Worth the Effort to Consider