A CRM strategy allows a company to identify its best customers,stay on top of their needs,and increase their satisfaction.
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Q13: To determine _, firms compare the investments
Q15: Customer relationship management (CRM) programs are often
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Q21: Compare and contrast the concepts of lifetime
Q22: To better tailor the services it offers
Q27: Using a CRM approach, customers are prioritized
Q29: Explain how a firm benefits from customers
Q33: CRM programs facilitate communication from a company
Q36: A firm has segmented its customers into
Q37: Customer relationship management (CRM) programs can systematically
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