Demographics _.
A)segments people on the basis of shared attitudes,opinions,and interests
B)segments people on the basis of what they do with a product
C)segments people on the basis of when they use a product
D)uses qualitative data to explain why seemingly homogeneous consumers are not
E)are measurable characteristics such as age and gender

Question

Quizplus · Accepted Answer

Demographics refer to measurable characteristics of a population, such as age, gender, income, education, and occupation.