Beer and Nohria suggest that the use of change levers that combine Theory E and Theory O approaches may be both required and beneficial.

Question

Quizplus · Accepted Answer

Beer and Nohria propose that integrating Theory E (economic value) and Theory O (organizational capability) can lead to more effective change management by balancing financial goals with organizational culture and capabilities.

Beer and Nohria Suggest That the Use of Change Levers