All of the following are examples of formal gatekeepers, EXCEPT:
A) opinion leaders
B) retail buyers
C) radio programmers
D) casting directors
E) textbook authors

Name: All of the following are examples of formal gatekeepers, EXCEPT: A) opinion leaders B) retail buyers C) radio programmers D) casting directors E) textbook authors
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Question

Quizplus · Accepted Answer

Opinion leaders are informal gatekeepers as they influence others through personal influence rather than through formal roles or positions.

All of the Following Are Examples of Formal Gatekeepers, EXCEPT