Arbitron is testing the PPM, which:
A)is being used in 20 of the largest radio markets.
B)collects data every other hour, every other day.
C)increases the need for accurate diary loggings.
D)is slightly more intrusive for participants.
E)will be used in an additional 20 of the next largest radio markets.

Question

Quizplus · Accepted Answer

Arbitron is currently using the PPM in 20 of the largest radio markets.

Answer: E
 Arbitron plans on expanding the use of the PPM to an additional 20 of the next largest radio markets.

Arbitron Is Testing the PPM, Which