Which of the following is a problem for newspapers?
A)low-reader involvement
B)high-reader involvement
C)high ratio of advertising to total content, with less than 30 minutes devoted to reading, which means that few ads are read
D)high credibility among its advertisers but not its readers
E)lack of relevant content for modern readers

Question

Quizplus · Accepted Answer

The high ratio of advertising to total content and the limited time readers spend on reading the newspaper means that few ads are actually being read. This could decrease the effectiveness of advertising and therefore, impact revenue for the newspaper.

Answer: E
 The lack of relevant content for modern readers could lead to a decrease in readership as people seek out news and information from other sources that better cater to their interests and needs. This could impact revenue for the newspaper and also their credibility among their audience.

Which of the Following Is a Problem for Newspapers