The general environment, a component of the environment of an organization, is also called the:
A) micro-environment.
B) macro-environment.
C) common environment.
D) competitive environment.
E) meso-environment.

Question

Quizplus · Accepted Answer

The general environment is referred to as the macro-environment because it encompasses broader societal forces that affect the organization, such as economic, technological, and political factors.

The General Environment, a Component of the Environment of an Organization