Figure 1-5
-In Figure 1-5 above, "C" represents which era in U.S. business history?
A) sales era
B) production era
C) consumerism era
D) marketing concept era
E) customer relationship era

Question

Figure 1-5 
-In Figure 1-5 above, "C" represents which era in U.S. business history?
A) sales era 
B) production era 
C) consumerism era 
D) marketing concept era 
E) customer relationship era

Quizplus · Accepted Answer

The "C" in U.S. business history typically represents the marketing concept era, which focuses on satisfying customer needs and wants while meeting organizational goals.

Figure 1-5 -In Figure 1-5 Above, "C" Represents Which Era in U.S