Generating insights leading to marketing actions based on ideas from massive numbers of people is called
A) brainstorming.
B) groupthink.
C) outsourcing.
D) crowdsourcing.
E) NIH method.

Question

Quizplus · Accepted Answer

Crowdsourcing involves gathering ideas, insights, or contributions from a large group of people, typically via the internet, to inform marketing actions or other business decisions.

Generating Insights Leading to Marketing Actions Based on Ideas from Massive