All of the different product lines offered by an organization are collectively referred to as a
A) product class.
B) product mix.
C) product SKU.
D) marketing mix.
E) target mix.

Name: All of the different product lines offered by an organization are collectively referred to as a A) product class. B) product mix. C) product SKU. D) marketing mix. E) target mix.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

A product mix is the total number of product lines that a company offers to its customers.

All of the Different Product Lines Offered by an Organization