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According to Research,how Does a Customer Typically View a Product

Question 58

Multiple Choice

According to research,how does a customer typically view a product that is out of stock?


A) Customers view stockouts as an indication of the store's poor management of inventory.
B) The stockout will lead the customer to buy an item that is similar to the out-of-stock item.
C) Customers who cannot buy the out-of-stock item will not buy an item similar to that item.
D) The tendency to buy an out-of-stock item decreases with every subsequent stockout.

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