A backward vertical integration occurs when a company expands into a new industry that
A)helps create a competitive advantage.
B)produces inputs for the company's products.
C)is not related to the current business in any way.
D)uses or distributes the company's products.

Question

Quizplus · Accepted Answer

Backward vertical integration refers to a company expanding its operations into an industry that produces inputs for its products, thereby gaining more control over its supply chain.

A Backward Vertical Integration Occurs When a Company Expands into a New