Juliette has been hired as a business consultant for ChocoChip, Inc., a company that specializes in making chocolate chip cookies. The success of ChocoChip has created a problem for the company's CEO, Andrew. The demand for ChocoChip's cookies has increased significantly worldwide. As a result, the company has established cookie factories in various countries, which are doing fairly well but need customized attention for each country. Also, because of this expansion, the functional structure of the company has developed problems with communication between divisions. Andrew wants Juliette's advice on how the company should accommodate its expansion. Juliette most likely suggests that ChocoChip set up a
A) matrix structure and form temporary cross-functional teams.
B) global market structure and form a centralized and bureaucratic hierarchy.
C) global geographic structure and form strategic alliances with suppliers in various nations.
D) product structure and form special, temporary tasks forces to deal with various challenges.
Correct Answer:
Verified
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