In the context of customer satisfaction, a product has value when:
A) it is purchased through deals offered at retail stores.
B) its impact on the environment is negligible and its carbon footprint is zero.
C) it is bought at the lowest available price.
D) its benefits to the customer are equal to or greater than the price that the customer pays.

Question

Quizplus · Accepted Answer

A product has value when the benefits it provides to the customer are equal to or greater than the price paid, as this indicates that the customer perceives the product as worth the cost, leading to satisfaction.

In the Context of Customer Satisfaction, a Product Has Value