An example of a corporate strategy would involve
A) the decision to increase the price of the Hummer.
B) the decision to spin Taco Bell off from Pepsi.
C) the decision to combine marketing functions in the Northeast and the Southeast.
D) the decision to increase the advertising budget for Coca-Cola.
E) None of the answer choices is correct.

Question

Quizplus · Accepted Answer

The decision to spin Taco Bell off from Pepsi is an example of a corporate strategy because it involves a major reorganization of the company's portfolio of businesses, with the aim of improving overall performance and creating value for shareholders. This decision would likely involve considerations such as the strengths and weaknesses of the different businesses within the portfolio, their potential for growth and profitability, and the competitive dynamics of the industries in which they operate. The other answer choices are more focused on specific functional areas, such as pricing, marketing, or advertising, and do not involve the same level of strategic decision-making at the corporate level.

An Example of a Corporate Strategy Would Involve