There are considerable differences and similarities among world cultures.This makes the task of the global marketer much more difficult.Giving examples,show what factors have to be taken into account when planning marketing strategy for different parts of the world.
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Q18: That social and cultural environments influence marketing
Q19: Suppose you have a friend from India
Q20: While some food preferences remain deeply embedded
Q21: In high-context cultures,time is:
A)monochronic.
B)polychronic.
C)linear.
D)short.
E)common.
Q22: In China,Dell had to find a meaningful
Q24: Colgate discovered that in Spanish colgate is
Q25: White connotes purity and cleanliness in the
Q26: Although some food preferences remain deeply embedded
Q27: Music provides an interesting example of the
Q28: In Korea,it is taboo to write a
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