Which of the following is an appropriate guideline for companies selecting independent distributors in international markets?
A)Select distributors;don't let them select you.
B)Look for distributors capable of developing markets.
C)Treat local distributors as long-term partners.
D)Maintain control over marketing strategy from day one.
E)All of the above are appropriate guidelines.

Question

Quizplus · Accepted Answer

All the options provided are considered appropriate guidelines for companies when selecting independent distributors in international markets. Selecting distributors actively ensures a better match with the company's goals, looking for distributors capable of developing markets ensures growth, treating local distributors as long-term partners fosters loyalty and cooperation, and maintaining control over marketing strategy ensures consistency with the company's overall objectives.

Which of the Following Is an Appropriate Guideline for Companies