A researcher is interested in obtaining information from a respondent about a purchase event that occurred recently. Which of the following statements is FALSE?
A) The telescoping effect is larger while recall loss effect is smaller.
B) The recall loss effect is larger while the telescoping effect is smaller.
C) The telescoping effect and recall loss effect are about the same.
D) Both a and c are false.
E) Both b and c are false.

Question

Quizplus · Accepted Answer

The telescoping effect is when people remember events as more recent than they are, while recall loss is forgetting events. If one is larger, the other is smaller, so both being the same is unlikely.

A Researcher Is Interested in Obtaining Information from a Respondent