The value of linking data from several contexts (e.g. omni-channel transactional data) is that it can provide:
A) Big data sets for analysis.
B) A complete view of in-store purchasing behavior.
C) A complete view of online purchasing behavior.
D) Location mapping data.
E) A 360-degree view of purchasing patterns.

Question

Quizplus · Accepted Answer

Linking data from multiple contexts allows for a comprehensive understanding of customer behavior across different channels, providing a 360-degree view of purchasing patterns.

The Value of Linking Data from Several Contexts (E