In many buying situations, customers will buy one product because it complements another product. In these cases of __________ demand, the demand of one product depends on the demand of another product.
A) linked
B) dependent
C) quasi-
D) conjoined
E) derived

Question

Quizplus · Accepted Answer

Derived demand occurs when the demand for one product is dependent on the demand for another product, often because the products are complementary.

In Many Buying Situations, Customers Will Buy One Product Because