Which of the Following Statements Is True of the Impact

Which of the following statements is true of the impact of digital media in the marketing mix?

A) Digital media has increased the opportunities for word-of-mouth marketing.
B) For a business that wants to compete on price,digital marketing provides no opportunities.
C) The concept of online shopping created by the digital media can be found only in the Western world.
D) Consumer consumption patterns have undergone little change with the advent of digital media.
E) Social networking sites are the least useful when it comes to increasing the brand exposure of a firm.