Which of the following are good examples of firms that follows the strategy of differentiation on the basis of prestige or brand image?
A) North Face and Marantz
B) 3M and Cirque du Soleil
C) Lexus and President's Choice
D) BMW, Roots, and Holt Renfrew
Correct Answer:
Verified
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A) must
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Q12: Primary value chain activities that involve the
Q13: High product differentiation is generally accompanied by
A)
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