The rationale for using ________ is that "birds of a feather flock together," or families of similar socioeconomics reside in the same neighborhoods or communities.
A) sociodemographics
B) social class
C) social strata
D) geodemographics
E) ISC

Question

Quizplus · Accepted Answer

Geodemographics is the correct answer because it refers to the study of people based on where they live, assuming that individuals in the same neighborhood or area likely share similar socioeconomic characteristics.

The Rationale for Using ________ Is That "Birds of a Feather