
The most common database-driven marketing programs are permission marketing, frequency programs, and digital marketing.
Correct Answer:
Verified
Q95: If Amelia spends $300 per year at
Q96: The program designed to build long-term loyalty
Q97: To optimize permission marketing, firms must grant
Q98: The number one reason that individuals remain
Q99: The two primary metrics in customer relationship
Q101: Customer relationship management programs are built on
Q102: For customers to maintain a positive attitude
Q103: A key principle in developing a loyalty
Q104: When customers in a permission marketing program
Q105: Heavy users of a good or service
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