Reading the relevant issues of Consumer Reports prior to purchasing a product is an example of what part of the consumer buying process?
A) problem recognition
B) information seeking
C) selecting substitutes
D) need recognition
E) consideration setting

Question

Quizplus · Accepted Answer

B)The search is not always extensive, but before making major purchases, most people seek information from personal sources, public sources, and experience.

Reading the Relevant Issues of Consumer Reports Prior to Purchasing