What is the decision process by which customers come to purchase and consume products?
A) marketing
B) segmentation
C) resource management
D) consumer behavior
E) acculturation

Name: What is the decision process by which customers come to purchase and consume products? A) marketing B) segmentation C) resource management D) consumer behavior E) acculturation
Brand: Quizplus
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Question

Quizplus · Accepted Answer

D)Marketers need to be able to understand why consumers purchase one good over another.

What Is the Decision Process by Which Customers Come to Purchase