Performing cost/benefit analysis involves:
A) quantifying the costs and benefits associated with a given activity and deeming the activity worthwhile only if the costs exceed the benefits.
B) quantifying the costs and benefits associated with a given activity and deeming the activity worthwhile only if the benefits exceed the costs.
C) only those activities that provide an explicit monetary loss and gain.
D) only those activities that provide an implicit monetary loss and gain.
Correct Answer:
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