The marketing tasks of an international marketer differ from that of a domestic marketer as the
A) international marketer has fewer uncontrollable elements to deal than a domestic marketer.
B) level of technology and cultural forces are controllable elements for the international marketer.
C) structure of distribution is an uncontrollable element for the international marketer.
D) competitive structure is one of the controllable factors for an international marketer.
E) international marketer is less concerned about geography and infrastructure than the domestic marketer.

Question

Quizplus · Accepted Answer

The structure of distribution is considered an uncontrollable element for the international marketer because it varies significantly from one country to another and is influenced by local laws, customs, and practices, which are outside the direct control of the marketer.

The Marketing Tasks of an International Marketer Differ from That