International marketers often need to collect certain types of information not normally collected by domestic marketing researchers. Unisys Corporation gives some guidance about the kind of information that organizations need to collect in the international environment during planning. List and briefly discuss each of the five types of information suggested by the Unisys Corporation model.

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The Answer of International marketers often need to collect certain types of information not normally collected by domestic marketing researchers. Unisys Corporation gives some guidance about the kind of information that organizations need to collect in the international environment during planning. List and briefly discuss each of the five types of information suggested by the Unisys Corporation model.

International Marketers Often Need to Collect Certain Types of Information