Before launching its latest line of environment-friendly and child-friendly wooden toys, a toy manufacturer gave samples of these toys to a large and culturally diverse set of families. It then conducted a survey in which the parents were asked to rate the toys on a step-wise scale of "not satisfied" to "extremely pleased." This research is most likely an example of ________ research.
A) quantitative
B) longitudinal
C) descriptive
D) qualitative
E) explanatory

Question

Quizplus · Accepted Answer

The research is most likely an example of quantitative research because it involves collecting numerical data (ratings on a step-wise scale) from a large and culturally diverse set of families.

Before Launching Its Latest Line of Environment-Friendly and Child-Friendly Wooden