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Enticing Customers with the Promise of a Low-Priced Product,only to Find

Question 36

Multiple Choice

Enticing customers with the promise of a low-priced product,only to find that it is unavailable,but having a higher-priced substitute product readily available refers to ___________.


A) loss-leader marketing
B) unfair trade practices
C) bait-and-switch tactics
D) price lining

Correct Answer:

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