Suppose the owners of a new bed and breakfast establishment are interested in conducting an experiment to determine the most effective advertisement strategy for increasing the number of reservations.The bed and breakfast owners intend to rotate advertisements for 12 weeks between a travel website, a travel magazine and a local billboard.Customers making reservations will be asked where they saw the advertisement.In this experiment, the dependent variable is ________________.
A)advertisement venue
B)bed and breakfast establishment
C)travel website
D)number of reservations
E)number of customer calls

Question

Quizplus · Accepted Answer

The dependent variable is the outcome that is being measured, which in this case is the "number of reservations" as it is expected to change based on the different advertisement strategies used.

Suppose the Owners of a New Bed and Breakfast Establishment